{"id":632,"date":"2016-09-10T12:29:25","date_gmt":"2016-09-10T12:29:25","guid":{"rendered":"http:\/\/mediastinct.com\/blog\/?p=632"},"modified":"2018-05-24T08:39:18","modified_gmt":"2018-05-24T08:39:18","slug":"mediastinct-at-dmexco-2016-meet-us-for-digital-advertising-solutions","status":"publish","type":"post","link":"https:\/\/mediastinct.com\/blog\/mediastinct-at-dmexco-2016-meet-us-for-digital-advertising-solutions\/","title":{"rendered":"Countdown to DMEXCO 2016 – What to Expect This Year?"},"content":{"rendered":"

Ad Network Mediastinct™’s Top Recommendations for Attending\u00a0<\/span><\/span>DMEXCO 2016.<\/span><\/span><\/h3>\n

Mediastinct™<\/a> With over 50,000 visitors and 950+ exhibitors, DMEXCO is one of the leading exhibition and conference platforms for the digital industry. Team Mediastinct™\u2019s Network Operations Manager, Ashwin Subramaniam will be doing the rounds at the conference this year in Cologne, Germany on September 14 – 15, 2016. So don\u2019t forget to catch up with\u00a0him for a quick chat on how you can grow your business with our ad network and<\/span> premium content marketplace, dotWriter.com<\/a>.<\/span><\/p>\n

 <\/p>\n

\"Mediastinct™<\/a><\/p>\n

With less than a week until the 2016 rendition, we\u2019ve put together a quick guide so that you can get maximum out of your DMEXCO 2016 experience. \u00a0<\/span><\/p>\n

What\u2019s Trending @ DMEXCO 2016 this Year? <\/span><\/em><\/h3>\n

“Digital is everything, not everything is digital” is the slogan of this year\u2018s conference. <\/span>Here are a few buzzwords and emerging topics of interest that we think will take center stage at the conference:<\/span><\/span><\/p>\n

\u201cImmersive ad experiences\u201d<\/span><\/strong><\/h4>\n

Every marketer wants to strike a balance between innovative and implementable strategies. We expect speakers and attendees to pay special attention to rich media formats that engage the consumer and draw them in, specially when it comes to mobile advertising.<\/span><\/p>\n

\u201cRich, engaging creative\u201d<\/span><\/strong><\/h4>\n

8 out of 10 consumers can recall a video ad they\u2019ve seen in the last 30 days – it\u2019s no surprise that video marketing is the new big thing! <\/span><\/p>\n

At DMEXCO, we think that there will be deeper exploration of the impact of sound and absence of sound in a video ad, as the default is off for most feed based apps. The impact of vertical videos is also expected to be a hot topic this year. <\/span><\/p>\n

\u201cBig data\u201d + \u201cprogrammatic buying\u201d<\/span><\/strong><\/h4>\n

In addition to finding new ways to of achieving high quality, accurate targeting across all mediums using \u201cbig data”. We expect there to be a lot of buzz around programmatic buying and it\u2019s importance, as we migrate toward automated platforms. <\/span><\/p>\n

What\u2019s the Most Popular Session Going to be About?<\/span><\/em><\/h3>\n

DMEXCO has a strong reputation for its top-notch lineup of speakers and quality programming around an array of topics relevant to the digital marketing industry. Here are two sessions we are look forward to and recommend you to attend:<\/span><\/p>\n

The Opening Talk \u2013 Sir Martin Sorrell in Conversation with Jack Dorsey<\/span><\/span><\/h3>\n

September 14 | 10:00am to 10:40am |<\/span> Congress Hall<\/a><\/span><\/p>\n

This session featuring not one, but two heavy-hitters – Founder and CEO of Twitter and Square, Jack Dorsey, in conversation with Sir Martin Sorrell, CEO of WPP – and is surely not to be missed!<\/span><\/p>\n

The Campfire: Perspectives on Video<\/span><\/span><\/h3>\n

September 14 | 5:40pm to 6:20pm |<\/span> Debate Hall<\/a><\/span><\/p>\n

DMEXCO\u2019s first ever \u201cUnpanel\u201d campfire discussion- where you will be in control of the discussion. Simply add your thoughts to the white board located outside the debate hall to join the conversation around video marketing and other unconventional topics. <\/span><\/p>\n

DMEXCO\u00a02016 booth parties: September 14 | 4:00pm \u2013 8:00pm<\/span><\/span><\/h3>\n

No visit to DMEXCO is complete without at least one after-party. Make the most of it while you\u2019re there – \u00a0grab a drink and network a bit more! A few after parties we recommend you to attend are;<\/span><\/p>\n

Online Marketing Rockstars Aftershow<\/span><\/a> happening on Wednesday, September 14 from 9:00pm \u2013 4:00am<\/span><\/p>\n

neXeps OMClub<\/span><\/a> happening around the same time on Wednesday \u00a0from 6:00pm \u2013 6:00am<\/span><\/p>\n

If you\u2019re not a party person, then we suggest that you get out of Koelnmesse and check out these iconic places;<\/span><\/p>\n

Der K\u00f6lner Dom<\/span><\/strong><\/h4>\n

No trip to Cologne would be complete without a visit to this Roman Catholic cathedral. A masterpiece of Gothic architecture and a UNESCO world heritage site, the cathedral is a splendid vision when lit up at night. <\/span><\/span><\/p>\n

House of 4711<\/span><\/strong><\/h4>\n

\"house-4711-mediastinct-dmexco-cologne-2016\"<\/a><\/span><\/p>\n

The House of Fragrance in Cologne\u2019s Glockengasse is a tribute to the art of fragrance-making. Its definitely worth a visit while in Cologne. Don\u2019t forget to buy some souvenirs while you\u2019re there.<\/span><\/span><\/p>\n

Lastly, if you\u2019re an executive looking to expand your brand coverage through digital advertising\/ marketing solutions, please reach out to our Network Operations Manager, Ashwin at<\/span> <\/span>ashwin@mediastinct.com<\/span><\/a>. He\u2019d love to have a chat with you at DMEXCO 2016, on how you can grow your business with our ad network. We look forward to seeing you at the conference! <\/span><\/span><\/p>\n

About Mediastinct™:<\/em><\/p>\n

Mediastinct™ is an <\/span>ad network that offers search, video, mobile and display advertising solutions on a global level. <\/span><\/span>We look forward to meeting clients and partners willing to explore digital advertising and content solutions through our extensive ad network and acquired marketplace<\/span> <\/span>dotWriter.com<\/span><\/a>.<\/span><\/p>\n

Follow us to get the latest Mediastinct™ updates.<\/span><\/em><\/p>\n

LinkedIn<\/strong>: www.linkedin.com\/company\/mediastinct<\/a><\/p>\n

Facebook<\/strong>: www.Facebook.com\/Mediastinct<\/a><\/p>\n

Twitter<\/strong>: www.Twitter.com\/Mediastinct<\/a><\/p>\n

Instagram<\/strong>: www.Instagram.com\/Mediastinct<\/a><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Ad Network Mediastinct™’s Top Recommendations for Attending\u00a0DMEXCO 2016. Mediastinct™ With over 50,000 visitors and 950+ exhibitors, DMEXCO is one of the leading exhibition and conference platforms for the digital industry. Team Mediastinct™\u2019s Network Operations Manager, Ashwin Subramaniam will be doing the rounds at the conference this year in Cologne, Germany on September 14 – 15, […]<\/p>\n","protected":false},"author":2,"featured_media":638,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37,3],"tags":[54,226,27,234,233],"yoast_head":"\nCountdown to DMEXCO 2016 - What to Expect this year?<\/title>\n<meta name=\"description\" content=\"Ad Network Mediastinct's Top Recommendations for Attending DMEXCO 2016.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mediastinct.com\/blog\/mediastinct-at-dmexco-2016-meet-us-for-digital-advertising-solutions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Countdown to DMEXCO 2016 - 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